FeaturedHow Successful Was The Ice Bucket Challenge?

The ALS Phenomenon; The Ice Bucket Challenge went viral on social media during July–August 2014.

The Ice Bucket Challenge, sometimes called the ALS Ice Bucket Challenge, was an activity involving the dumping of a bucket of ice and water over a person’s head, either by another person or self-administered, to promote awareness of the disease amyotrophic lateral sclerosis (ALS, also known as motor neurone disease and in the US as Lou Gehrig’s disease) and encourage donations to research.

Within 24 hours of being challenged, participants had to record a video of themselves in continuous footage. First, they were to announce their acceptance of the challenge, followed by pouring ice into a bucket of water. Then, the bucket was to be lifted and poured over the participant’s head. Then the participant could nominate a minimum of three other people to participate in the challenge.

Within weeks of the challenge going viral, The New York Times reported that the ALS Association had received $41.8 million in donations from more than 739,000 new donors from July 29 until August 21, more than double the $19.4 million the association received during the year that ended January 31, 2013.

On August 29, the ALS Association announced that their total donations since July 29 had exceeded $100 million.The ALS Association is just one of several ALS-related charities that have benefited from the challenge. However, it was reported that the 2015 challenge had raised $500,000 as compared with the $115 million raised by the 2014 challenge. The final figure was reported by the ALS Association in mid-October as being $1,000,000, with a survey by health analysts Treato showing that only 14% of donors from 2014 donated again in 2015

In July 2015, it was reported on the ALS Association’s summary of how the funds raised through the Ice Bucket Challenge were distributed. By percentage, 67% of all funds (about $77 million) went to research, 20% to patient and community services, 9% to public and professional.

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“How Far Will You Go?” Segment; Who’s lurking around your profile…?

“How Far Will You Go?” Segment; Who’s lurking around your profile…?

“How Far Will You Go?” Second Edition via Ebooks & Amazon , Paperback at Barnes & Noble is currently unavailable while data and written content is updated.

Brand building plays an important role in attracting the potential contract employees in any organization. The recruiters brand, values and the career progression they offer to their employees determine the quality of the employees joining the organization.

Moreover, employer branding is very important in the recruitment process as it ensures an effective cultural fit, greater productivity and higher rate of retention. Therefore, shaping the employer brand of the company provides it with an edge against competition.

Staffing versus RPO

The industry standard definition of RPO is “Recruitment Process Outsourcing.” It is a form of “Business Process Outsourcing” (BPO) where an employer transfers all or part of its recruitment processes to an external service provider. An RPO provider can provide its own or may assume a company’s staff, technology, methodologies and reporting. In all cases, RPO differs greatly from providers such as staffing companies or contingent/retained search providers that may assume ownership of a design, management of a recruitment process by report of status results in such forms of finding compatibility of employee/recruitment contract in search and hire for clientele.

A lot of data can be collected through software designed to do so.

However it came to be, personal information had been made available through search for possible candidates. It is within these practices that mass searches gave agencies the ability to filter through data collected for potential candidates. This is referred to as Applicant Tracking System (ATS) as on various websites.

Recruitment doesn’t necessarily supply local hiring from individual self-proclaimed business recruiters portfolios but rather location of recruiters or RPO can maintain their business practices outside regional place of clientele business practices. Perhaps one receives an invite through email or a phone call from a recruiter only to find their place of region isn’t located in the same state in which you may reside but rather their clientele has a location regionally near one’s place of residence. The relativity in such practices may suggest the recruiters found you through a mass search index of SEO, ATS or Platform based web links pertaining to interest or seeking employment elsewhere.

Recruitment marketing or the pre-application phase of locating “potential employees” through social and mobile platforms is a strategy an organization essential needs to attract, engage, and nurture those possible candidates before they apply for the job. Recruitment marketing and contract “skill trades” analytics are crucially as important components of high-performance, potential skilled employee acquisition that help ensure better segmentation of the candidates they acquire through SEO database platforms.